Redeveloping City-owned land at Johnson Street Community Forum Monday, March 16th, 6:00 p.m. at Hollywood City Hall
HOLLYWOOD – Last summer the City of Hollywood issued a two-stage Request for Proposals (RFP) for the redevelopment of the nearly 6 acres of city-owned land located at Johnson Street and A1A on Hollywood Beach. This RFP was developed after numerous community meetings to gather input from Hollywood residents and business owners about their ideas and priorities for this important beachfront site.
The first stage proposals were due on September 30, 2009. This initial stage focused on each proposer’s ability to successfully bring a project to fruition. It assessed the qualifications and experience of the development teams.
Four groups were approved by the Hollywood City Commission to participate in the second stage of the RFP. These proposals were due on February 18, 2009. Two development teams submitted proposals: Margaritaville at Hollywood Beach and Ocean Resort and Village by Planet Hollywood.
On March 4th, the Stage II Johnson Street Evaluation Committee convened to hear developer presentations and listen to the findings of three experts consultants brought in by the City to analyze both proposals. After deliberations, each member of the evaluation committee scored the presentations based on the criteria provided in the RFP. The presentations, deliberations and evaluation committee scores, can be viewed on the City’s website www.hollywoodfl.org by clicking on “Johnson Street RFP” under hot news.
Additionally, the City has asked the two development teams, Planet Hollywood and Margaritaville, to take part in a Community Forum on Monday March 16th at 6:00 p.m. at Hollywood City Hall, Room 219, 2600 Hollywood Boulevard. This will be an opportunity for the public to hear about and see both development proposals and ask questions about each team’s project plans.
The evaluation committee’s recommendation, consultant reports and community feedback will be forwarded to the City Commission members for them to review and consider in preparation for the April 7th regular City Commission meeting. At that time, the City Commission will discuss the proposals, take additional public comments and be asked to authorize staff to begin negotiations with one or both development groups.
The public’s participation has been a valuable part of this process. All presentations have been recorded and are available on the City’s website. The backup materials are also online. This community forum will serve as another opportunity for the public to weigh-in on the redevelopment of this critical site right in the heart of Hollywood’s central beach area. For additional information, please log onto: www.hollywoodfl.org or contact the Office of the City Manager at 954.921.3201.
Raelin Storey is the Public Affairs & Marketing Director for the City of Hollywood.
Last summer the City of Hollywood issued a two-stage Request for Proposals (RFP) for the redevelopment of the nearly 6 acres of city-owned land located at Johnson Street and A1A on Hollywood Beach. This RFP was developed after numerous community meetings to gather input from Hollywood residents and business owners about their ideas and priorities for this important beachfront site.
The first stage proposals were due on September 30, 2009. This initial stage focused on each proposer’s ability to successfully bring a project to fruition. It assessed the qualifications and experience of the development teams.
Four groups were approved by the Hollywood City Commission to participate in the second stage of the RFP. These proposals were due on February 18, 2009. Two development teams submitted proposals: Margaritaville at Hollywood Beach and Ocean Resort and Village by Planet Hollywood.
On March 4th, the Stage II Johnson Street Evaluation Committee convened to hear developer presentations and listen to the findings of three experts consultants brought in by the City to analyze both proposals. After deliberations, each member of the evaluation committee scored the presentations based on the criteria provided in the RFP. The presentations, deliberations and evaluation committee scores, can be viewed on the City’s website www.hollywoodfl.org by clicking on “Johnson Street RFP” under hot news.
Additionally, the City has asked the two development teams, Planet Hollywood and Margaritaville, to take part in a Community Forum on Monday March 16th at 6:00 p.m. at Hollywood City Hall, Room 219, 2600 Hollywood Boulevard. This will be an opportunity for the public to hear about and see both development proposals and ask questions about each team’s project plans.
The evaluation committee’s recommendation, consultant reports and community feedback will be forwarded to the City Commission members for them to review and consider in preparation for the April 7th regular City Commission meeting. At that time, the City Commission will discuss the proposals, take additional public comments and be asked to authorize staff to begin negotiations with one or both development groups.
The public’s participation has been a valuable part of this process. All presentations have been recorded and are available on the City’s website. The backup materials are also online. This community forum will serve as another opportunity for the public to weigh-in on the redevelopment of this critical site right in the heart of Hollywood’s central beach area. For additional information, please log onto www.hollywoodfl.org or contact the Office of the City Manager at 954.921.3201.
Raelin Storey is the Public Affairs & Marketing Director for the City of Hollywood.
